Relax: Apple Innovation Is Fine


These days, it’s just common knowledge: Apple innovation has tanked since Steve Jobs’ death, while Samsung’s parade of split-screen apps, touchless gestures, and sexy smartwatches has propelled the Korean tech giant into the lead. Not convinced? Simply gaze upon Apple’s last three iPhones — underpowered, featureless, stuck in the past — and you too will see that Apple CEO Tim Cook is cooked.

Or is he?

We looked at four of the most common Apple criticisms, specifically those for the iPhone. Has innovation really leveled off in Cupertino?

1. Performance

The Criticism

The iPhone is underpowered. While Samsung reinvents the stat sheet with each new phone, Apple makes routine updates a year later. It just can’t compete on specs anymore.

The Reality

In recent years, Apple has done some of its best innovation under the iPhone’s airbrushed hood. When consumers see a new iPhone of identical shape and size…

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